A little About Us

Velvet Hammer Branding is a strategic branding and design firm focused on engaging and developing passionate consumers. Beyond establishing mere preference, we work to connect brands and constituents to create loyal and devoted fans.

Our Capabilities

Brand Positioning
Print Communication
Website Development
Digital Campaigns
Social Media
Retailer Promotions
Experiential Communication

    Velvet HAmmer Branding - Bloodsport

    VHB Wewalka

    Ice fishing draws a different breed. These hearty fishermen go to extreme measures to chase down the fish waiting out winter below the frozen surface. Velvet Hammer helped Frabill focus its brand efforts to connect with ice anglers and position its products as essential tactical support for their hard-water missions.

    VHB Arch

    Entertainment packaging provides a unique opportunity to tell stories about stories. Arc Entertainment brought in Velvet Hammer in to design movie artwork that compels consumers to pick, purchase and play their offerings. As a result, Arc has been able to successfully distribute their films through thousands of retail outlets and on-demand video platforms.

    VHB Family Movie Night

    What do moms want more than anything? Time to spend together with their families. Walmart and Procter & Gamble joined forces to help make this happen by creating family movie events to be enjoyed right in their own living rooms. These two corporate brands looked to Velvet Hammer to create an identity for this award-winning initiative as well as the branding assets for each of their nine network movies.

    VHB Peak

    A relative newcomer to the automotive industry, PEAK was looking for a way to stand out from the stodgy, old category brands and grow its business with a new generation of DIY consumers. Velvet Hammer helped define the brand’s audience and developed a revolutionary new positioning to help PEAK celebrate its youth in a way that is both disruptive and meaningful to consumers entering the category.

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